For distributors · 920+ live · Route-and-rep ops
Beat plans, rep tracking, retailer ETAs that hold.
Distribution is choreography: reps in the field, retailers waiting on stock, dispatch rolling out by 2pm. Biizline runs the choreography from beat plan through to retailer-WhatsApp confirmation, without the army of spreadsheets in between.
14-day pilot · No card · Free Tally migration
BEAT ORDER · BT-2207
02:14 PM
Krishna Provisions
Surat · Route 4 · Beat by Mehul
Brand A · 200g × 243 ctn
Brand B · 100g × 605 ctn
Brand C · 250g × 202 ctn
+ 5 SKUs14 ctn
SUBTOTAL₹ 48,920
Confirm
WHATSAPP ECHO
Beat order received. Confirmed. Dispatch tonight.
920+
Distributors live
38%
Faster order-to-dispatch
Beat-aware
Rep planning
96%
Reps order daily
Where distributors leak
Six places where the day gets harder than it needs to be.
Beat plan exists in someone's head
Reps roughly know who to visit. Sometimes. Returns prove they didn't.
→ Beat plans assigned. Rep app shows today's 18 stops with notes.
Rep visits without proof
Did the rep go? Did they meet the owner? Did they leave samples?
→ Visit log with timestamps + voice notes + photos. No CRM-style typing.
Order-to-dispatch lag
Reps return at 1pm, hand over paper, billing finishes at 4pm.
→ Reps file orders from the field. Dispatch sees them as they happen.
Stock allocation wars
Three reps want the same scarce SKU at the same time. Whoever shouts wins.
→ Live stock visibility per rep. Allocation rules by tier or first-come.
Retailer follow-ups via WA
"Bhai, mera maal kab aayega?" Forty messages a day. Sales becomes service.
→ Auto-status WAs: confirmed → packed → out → delivered. The questions stop.
Regional manager fog
RM oversees 8 reps. Wants daily numbers. Excel sheets multiply.
→ RM dashboard: rep-wise calls, orders, value, growth. Updated live.
The modules that matter
Five modules. One product. None bolted-on as an afterthought.
M1 · BEAT PLANNING
Routes that make sense.
Auto-suggested beats by frequency + geography. Rep app loads today's route.
M2 · FIELD APP
Two-tap order entry.
Voice-friendly, offline-capable, low-data. Onboards in one beat day.
M3 · DISPATCH
Live, as orders come in.
Pick-list builds itself. Dispatch sees what's queued, what's short.
M4 · RETAILER COMMS
Auto-WA at every step.
Confirmation, dispatch, delivery, invoice. Retailers stop chasing.
M5 · RM COCKPIT
Eight reps, one screen.
Per-rep call rate, order rate, growth, beat coverage. Updated through the day.
→ Rep #2 ahead of plan
→ Rep #5 zero orders today
→ Route 4 over-promised
→ ₹62L pipeline, 38 confirmed
→ Rep #5 zero orders today
→ Route 4 over-promised
→ ₹62L pipeline, 38 confirmed
★ Customer story
"Reps used to come back at 1, dispatch finished at 4. Now reps are filing orders by 11, dispatch is closing by 1:30. We've gained two hours and three reps."
MB
Mahesh Bhai
Director · Bhai Distribution · Ahmedabad
2 hrs
Saved per dispatch day
3 reps
Equivalent capacity gained
38%
Faster end-to-end cycle
96%
Reps using the app daily